Meet Tony Perzow
For years, Tony Perzow has stood before audiences with a simple but powerful truth: “The biggest obstacle to getting what you want in business and life is you.” This realization struck a chord, but Tony knew there was more to explore. While his tactical negotiation strategies helped many achieve success, some still struggled—leading him to a critical insight: no amount of skill-building works if you don’t believe you deserve to succeed.
This revelation reshaped Tony’s approach to training. He realized negotiation isn’t just about tactics; it’s about transforming the beliefs and behaviors that hold us back. Tony’s programs now integrate mindset shifts with proven negotiation techniques, empowering individuals to unlock their potential and create lasting change.
Negotiation is everywhere—whether it’s closing a deal, strengthening relationships, or building wealth. When approached holistically, negotiation training becomes a tool for profound personal growth, helping people become the architects of their own success.
Tony’s passion is helping individuals and organizations break through self-sabotage and achieve extraordinary results. He looks forward to partnering with you to unlock your team’s potential, master the art of negotiation, and create a path to lasting success and fulfillment.
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How Tony Can Help You and Your Organization
Keynote Speeches
Invite Tony to speak at your next conference, meeting, event, or sales kick-off. Speeches and workshops are available in 60-min, 120-min, and 180-min formats.
Corporate Programs
Tony can train your team virtually or in-person. Fully customized to your organization’s vertical and specific circumstances. Half-day all the way to 6-month programs are available.
Recent Clients
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Negotiation Tips & Strategies
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